Our Story: Over-the-fire Cooking
For centuries, fires have brought people together, and they form part of most cultures’ favorite cuisine offerings.
Our product range happened by accident... but it has purpose! From young beginnings, to some social media sharing, we are now launching a range of over-the-fire tools that guarantee: Quality - Design - Usability - Purpose.
From a young age I (Leonard) have had a passion for preparing food over fires. Growing up, we moved all over South Africa where typical braais were the norm. We then moved to Uruguay where I became an ‘asado’ master.
In Uruguay I learnt that the best way to prepare meat over a fire is slowly, and to always have enough wood for a big enough fire! Here we braaied anything, from chicken to liver, to the perfect steaks. After school I traveled South America and further experienced all the different arts of fire cooking.
In 2010, I moved to Dreem Fruit family farm, where I am currently based and still enjoy over the fire cooking. I have traveled many countries over the years, from China to Turkey to Namibia, and a common thread has always been over-the-fire-cooking.
In 2016 I started an Instagram and Face Book page dedicated to all my over-the-fire -cooking adventures. In all of my posts I was present, either as the master braaier or as the guest. Through all these braais, which have been in many different places and circumstances, I have always observed that certain braai tools can determine the difference between a successful and an average braai. These observations have inspired me to launch the Dreem Fire range.
There are certain tools that do not exist, or the quality and design is not up to scratch.
Our products all guarantee:
- Quality – all the products are made from the best available material and craftsman. We guarantee our quality!
- Usability – I have tested and prototyped all the products. They Work!
- Design – we have taken special care to balance usability and design.
- Purpose – our products have a role in your cooking
All of our products are also manufactured in South Africa – Proudly South African
We are therefore happy to launch our range to help the every day over the fire lover to cook in style and with the best equipment!
We are based on Dreem Fruit farm which is a commercial fruit and wine grape farm in the Breerivier, South Africa.
We currently do not have a physical shop and only accept orders online.